Web design
Custom web design for small business websites
This is our paid web design service. A website designer plans the pages your business needs, designs them around your customers, and builds the site, with no five-page cap. If a simple five-page site is enough, the free website program covers it at a $0 design fee. Anything larger is quoted after a short conversation about what you need.
Last updated
- Pricing
- Quoted on request
- First step
- A short scope conversation
- Reply time
- Within one business day
- Serving
- United States
Who custom web design is for
Most small businesses can start with the free five-page program. Custom web design fits when the site has to do something that program does not cover.
- You need more than five pages, such as a separate page for each service or each area you serve
- You already have a brand, with a logo, colors, and photography, and the site has to match it
- You want specific layouts or page types, such as a gallery, a team directory, or a long landing page for one offer
- Your current site has outgrown its template and needs a new structure, which our website redesign page covers
What the design work covers
Small business website design starts before any layout is drawn. It is the planning and visual work behind the site: which pages exist, what each one says, how a visitor gets from the first page to the contact form, and how every screen looks on a phone as well as a monitor. A good website designer can explain why each page is there and what a visitor should do on it.
- Site structure and a page plan before layout work begins
- Layouts for phone, tablet, laptop, and desktop screens
- Typography, color, and imagery that fit your brand
- Direction on page copy, or edits to the copy you already have
- Contact paths that work: tap-to-call, forms, directions, and booking links
- Landing pages built around a single offer or ad campaign
Custom web design compared with the free five-page website
Both services produce a website for a small business. They differ in scope and in how the work is priced. You can read how the free build works on our free website design page.
| Free five-page website | Custom web design | |
|---|---|---|
| Pages | Five, usually Home, Services, About, Reviews, and Contact | As many as the business needs, set in the scope |
| Design fee | $0 | Quoted on request |
| Domain and hosting | You buy both in your own name | You buy both in your own name |
| Timeline | Private preview within 15 business days | Agreed in your quote, based on scope |
| Layouts | Built around a fixed five-page scope | Designed for the pages and features you need |
How a web design project works
- Scope conversation: you tell us about the business and the pages you have in mind
- Written quote: what is included and what it costs are put in writing before work starts
- Structure and design: we map the pages first, then design the key screens for your review
- Build: the pages are built and checked at phone, tablet, laptop, and desktop sizes
- Review and revisions: you check a working version and send your changes in one list
- Launch: we connect your domain, turn on HTTPS, and hand over your access
Design decisions that matter on a small business site
Most visitors to a local business site arrive on a phone, often comparing two or three companies. A few choices decide whether they stay.
- One page per service, so each service can be found and described on its own
- Area pages written for the customers in that area, with no copied text between them
- Proof placed where doubt appears, such as a review next to the contact button
- Real photographs of your work and your people wherever you have them
- A short navigation that keeps the phone number and contact button within reach
Design alongside other work
A website works better when its parts fit together. Website development covers custom features and web apps behind the design. Logo design gives the site a consistent brand to work from, and SEO services help local customers find the finished pages. After launch, website maintenance keeps everything current.
Frequently asked questions
How much does custom web design cost?
We do not publish prices because the cost depends on how many pages the site has and what features it needs. After a short scope conversation we send a written quote, and you decide whether to go ahead.
Do I own the website you design?
Your domain and hosting accounts are opened in your name, as they are on every project we take. We do not leave hidden admin accounts behind, and what you receive at handover is written into the quote.
What is the difference between web design and web development?
Design decides what the site contains and how it looks. Development builds the working parts, such as forms, integrations, and logins. Many projects need both, and we handle both. See website development for the build side.
Can you design around my existing logo and colors?
Yes. Send the logo files and any brand colors or fonts with your first message, and the design starts from them. If you do not have a logo yet, our logo design service can create one first.
Planning a custom website?
Tell us about the business and the pages you have in mind. We reply within one business day, and the first step is a short conversation about scope.
Request a quoteIf five pages are enough, you can apply for a free website instead.